新手如何做好网站建设维护?
1.提高网站质量
1. Improve website quality
想要让自己的网站受欢迎,你的网站质量必须得高,系统要安全稳定,网页的整体布局设计要合理,逻辑清晰,简约美观,不能太杂乱。如果一个网站代码质量低下、网页也乱七八糟,那么无论是用户还是搜索引擎都不会喜欢。
To make your website popular, your website must be of high quality, the system must be safe and stable, the overall layout of the web page should be reasonable, logical and clear, simple and beautiful, not too messy. If a website code quality is low, the web page is also messy, then both users and search engines will not like it.
2.保持内容更新
2. Keep content updated
网站一定要重视网站的搜索优化,这样才能有良好的曝光度,从而吸引更多流量。尤其是中小企业,如果没有太多成本去投放广告推广,那么做好SEO就很重要了。这就需要网站的内容足够新鲜,且原创度高,能够不断更新,这样搜索引擎就会喜欢,你的网站也能有更多展示的机会。
The website must pay attention to the search optimization of the website, so as to have a good exposure and attract more traffic. Especially small and medium-sized enterprises, if there is not too much cost to put advertising, then it is very important to do SEO well. This requires that the content of the website is fresh enough, highly original and constantly updated, so that the search engine will like it and your website will have more opportunities to show.
3.多做一些营销活动
3. Do more marketing activities
根据客户群体的消费习惯,你可以定制做一些营销优惠活动,这样来刺激他们消费,同时吸引更多新客户;还可以使用会员系统,为会员提供一些专属福利或优惠,培养粉丝复购的习惯,让自己能有稳定的消费群体。此外,你还可以通过B2B站点发布信息、交换友链的方式为自己引流。
According to the consumption habits of customer groups, you can customize some marketing preferential activities to stimulate their consumption and attract more new customers; you can also use the membership system to provide members with some exclusive benefits or preferences, cultivate the habit of fans' repurchase, and make yourself have a stable consumption group. In addition, you can also release information through B2B site, exchange friend chain for their own drainage.
4.注重用户体验
4. Focus on user experience
网站最终目的是为客户服务、让客户能满意地购买商品,因此一定要注意用户体验。最好在你的网站中添加留言表单、在线客服等功能,及时帮用户解决问题,这样才能给他们留下好印象。
The ultimate goal of the website is to serve customers and enable customers to purchase goods satisfactorily, so we must pay attention to the user experience. It's better to add message form, online customer service and other functions to your website to help users solve problems in time, so as to leave a good impression on them.
5.对产品进行补给
5. Supply products
如果你的商品缺货你还不知道,那么就难以留住客户,所以,一定要重视网站产品的监测,做好产品补给。
If you don't know that your products are out of stock, it's difficult to retain customers. Therefore, we must pay attention to the monitoring of website products and do a good job in product supply.